Experimental Lex

Playing with words.

Content is King. Long Live the King.

I suppose that’s not a terribly original title. I’m sure a Google search will yield a dozen articles with this title. Oh well whatever. It still means something to me. Starting in 2012 and beyond, my mantra is to create and own content.

I started this year with this mantra in mind. I started a series of interactive math digital books and apps with the belief that this would be a rich area for content. The theory is good, the execution was not as good. Still, I am proud to have completed that project and learned something from that effort and failure.

Today, I continue to push forward in other content areas. As a lifelong programmer, my specific area of content is software. As technology evolves towards mobile devices, my content focus as a software developer should naturally be mobile apps. Of course, the skills to create apps is far distant from having good ideas for mobile apps. The best compromise is to stay focused on apps that are content-driven, which is perfectly acceptable to me. I intend to stay close to the digital publishing sector and any digital publishing tools that I create in this area will have educational and/or technological value to me.

Earlier this afternoon, I re-read an article that I have always found fascinating. It is the story of Byron Reese of Demand Media, who has made a career out of creating content based on audience interests.

In my current side project, I am working on a content production engine that delivers topical content to mobile devices. By “topical content”, I mean content within a specific interest area; content that has an audience.  Perhaps it’s the equivalent of Flipboard for X, where X is something that people are interested in. The content can be a mix of curated news and videos, as well as reference guides.  A good example would be content focused on a specific video game where the audience is very passionate about the content and wants a custom experience with social integration.

That’s where things stand right now. I plan to post more on this blog mainly for my own mental benefit. To get focused and stay sharp…

 

 

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